Hello from
Roots and Ratios.
Roots and Ratios is our independent wellness business, built around understandable nutrition information and a personal enquiry journey.
Independent product information
Roots and Ratios is an independent information website from an authorised independent reseller. We earn commission when qualifying purchases are attributed to our partner account.
Information with context
Our product guides explain tests, ingredients and purchase considerations. They do not provide diagnosis, treatment, personalised medical advice or promises about health outcomes. We do not match illnesses to supplements.
How the journal is prepared
Our journal articles are AI-assisted explanations using official product documentation. No clinician authorship or clinical review is claimed. We retain the source references used to prepare our guides and can help you find current product documentation. Read the current official product information alongside our explanations, particularly before buying.
The daily wellness note is a reading prompt selected from a fixed editorial collection. It is not breaking news or a newly published scientific finding. We do not change article dates to imply freshness.
About the imagery
The coastal film and lifestyle photographs are licensed editorial imagery. They illustrate everyday wellbeing; the people shown are not presented as our team, customers or medical professionals. The photographs do not depict products or test results. Media sources and licence records are retained with the project.
A conversation before a choice
Roots and Ratios is a trading name of Sandycroft Workwear Ltd. You can contact us through email or WhatsApp for general product and ordering questions. The website uses an enquiry-first approach without referral links. You stay in control of whether to send an enquiry or proceed with a purchase.
Explore the enquiry journey